The Word That Defines How I Train, Coach And Live

Most people haven’t heard it. Fewer understand it. But those who live it?

They train different. 

They lead different. 

They build different.

They put their name, pride, and soul into every rep.

That word is Meraki—and it’s the foundation of everything we do.


What Is Meraki?

Meraki is a Greek word. But it’s more than that.

It means to do something with soul, creativity, or love—To put yourself into your work.

Not half-in. Not ticking boxes. But fully present, fully intentional.

With care. With detail. With depth.

At Meraki Performance, it’s not just our name. It’s the standard.


The Meraki Mindset – What It Looks Like in Practice

Be Present

Show up. Fully.

Whether you’re training, coaching, listening, or lifting—leave distractions at the door. 

Your focus is your edge.

Be Authentic

No masks, no fluff.

The most powerful version of you is the real one. That’s who people trust. That’s who gets results.

Be Creative

Don’t settle for “this is how it’s always been.”

Tinker. Experiment. Adapt. Progress doesn’t follow a script—it rewards curiosity.

Be Passionate

Bring the energy. The care. The fire.

Let people feel what this means to you. Passion isn’t loud—it’s consistent.

When you live like this, Meraki becomes second nature. It’s in how you move, how you speak, how you lead.


The Power of Meraki in Action

When we Meraki, we create a ripple effect of positivity and excellence.

We inspire others to do the same, and together, we can achieve great things.

By embracing Meraki, we can:

Build deeper connections – Through presence, authenticity, and vulnerability, we form relationships that matter.

Drive innovation – Creativity and passion push us to go beyond the obvious, and solve problems in ways that move people forward.

Create lasting impact – When we pour ourselves into the work, the result outlives the effort. It reaches beyond the session, the program, the moment.


This Is The Standard

We apply it to everything:
✅ Coaching
✅ Training programs
✅ Check-ins
✅ Feedback
✅ Communication
✅ Relationships

When you lead with Meraki, you don’t need to force discipline. You don’t chase motivation.

You show up because it matters to you. Because you matter to the work.


Who This Is For

This is for the runner who trains with more than just their legs.

The lifter who sees every session as a brick in the foundation.

The client who wants more than just a spreadsheet—they want purpose, process, and a path forward.

If you want coaching that respects your effort and brings the best out of you…


Let’s Talk

🎯 If you’re looking for a coach who gives a damn…
🎯 If you’re tired of surface-level programs and generic advice…
🎯 If you’re ready to train with purpose, backed by someone who walks the walk…

Then it’s time.

Let’s chat about what Meraki could look like in your training.

Yours in strength and soul,
Daniel Lucchini

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